Simple keyword search and quick registration on Google Keyword Planner

Correctly selected keywords are the key to successful advertising, website articles, and image sales. The list of areas where titles and specific text play a crucial role in business success is endless. Therefore, registering on resources that facilitate search is essential for quickly improving your efficiency. Here are step-by-step instructions on how to find and register on Google Keyword Planner.

Find a tool

• Go to the Google Ads website: https://ads.google.com/
• Sign in to your Google account (if you don't have one, create one first)
• After signing in, you'll be taken to the Google Ads interface

Creating a Google Ads account

• Click "Start Now"
• You'll be prompted to create an ad campaign. If you don't plan to pay, you can select "Create an account without a campaign" (hidden at the bottom in small print: "Switch to Expert Mode" → "Create an account without a campaign")
• Fill in the basic information: country, time zone, currency
• The account will be created without necessarily running ads.

Accessing the Keyword Planner

In the Google Ads menu (in the top bar), click Tools & Settings → Planning → Keyword Planner. Two options will appear: "Discover new keywords" → enter words/topics and see search volume; "Get search volume and forecasts" → upload a list of words and get the number of search queries.

Using the program

Enter the desired keywords, for example: pancreatitis, rhinoplasty. Select the country and language for analysis (e.g., Ukraine / Russian). You will receive: the average number of monthly searches, competition (low / medium / high), and the estimated cost-per-click (CPC), if relevant for advertising. Tip: Even without running ads, you can view average search ranges to assess interest in the topic.